FEEL MAGNIFICENT ON ONE OF THE GREAT AVENUES OF THE WORLD
Greater North Michigan Avenue Association promotes The Magnificent Mile district as THE place to shop, dine, stay and play in Chicago. We were asked to create an overarching branding campaign to promote the district. Working with a talented creative team, we created the tagline 'Feel Magnificent on one of the Great Avenues of the World'. Campaign materials included banners, ads and bus ads.